ACRP 2017 Meeting & Expo

15-1 - The Social Media Blueprint: Tips for New Patient Advocacy & Recruitment

May 1, 2017 3:45pm ‐ May 1, 2017 4:45pm

Expiration Date: May 2, 2020


Credits: None available.

Standard: $75.00
Members: $25.00

Description

Social Media is a highly innovative and disruptive technology to many industries, including clinical trials. Make it work for you. This practical session provides actionable, real-world tools and paradigm-shifting strategies for social media that sites and study managers can implement right away. Learn five specific techniques to you can easily implement into your patient recruitment plan and debunk the misconceptions of social media. Gain a step-by-step breakdown of the latest techniques and tools for patient recruitment, retention and advocacy across the new and old social media platforms, including Snapchat, Periscope, Instagram and Facebook.

Learning Objectives:

  1. Increase patient recruitment through social media
  2. Evaluate top social media tools and emerging trends to inform decision making and build engaged patient communities via social media platforms
  3. Implement the latest social communication methods to increase patient retention

Speaker(s):

Credits Available


The Social Media Blueprint: Tips for New Patient Advocacy & Recruitment Exam

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